Buy Trust!

It had to happen. Vero Labs put out a press release today hyping Liquid Trust, a personal body spray.  (The company has been advertising the product for a while now on Google search results.)

Vero Labs, based in New York, unveils their flagship product, Liquid Trust, for anyone looking to gain more trust from others. And this, says Vero Labs, is something everyone wants. Liquid Trust is a sleek, colorless, odorless oxytocin body spray with a light alcohol-base, small enough to carry around in a purse or pocket.

The company's website suggests Liquid Trust can be used by salespeople, singles and managers or employees. Would be a great thing to spritz on before a job interview.

$49.95 gets you a twelve-month supply. They say it's human oxytocin (which can't  be true) in a time-release form that lasts two to four hours.

What about using Liquid Trust to take advantage of people? Vero says:

We are strongly opposed to the use of Liquid Trust for immoral or illegal manipulations of people. We truly hope that you will only use our products when you have the other person's best interest in mind.

But anyway, think about this: By spraying Liquid Trust on your body, you'll be getting the lion's share of the dose. I think the user will be the one feeling more trusting and more connected.

Comments

[Shyster]

I got some thoughts on this.

First, I agree the wearer would get the heavest dose causing the wearer to be at the greatest disadvantage in a business setting.

Second, how silly a way to administer a drug. Could you image getting a nasal spray and not only not inhaling it directly, not applying it to your own body but instead applying it to your spouse's? Yes, the prescription version of this drug is available in a spray but it is to be sprayed up your nose not around the room.

Third, let us assume it really works, then how unethical, immoral and illegal do you want to get. You are drugging someone against their will? Why not just dump it in their coffee cup; what is the difference?

Shyster

[kuchinskas]

The ethics part is a slippery slope,isn't it? I agree, it's absolutely wrong to give someone a drug without their knowledge and consent.

But people does each other with oxytocin all the time, and not always for benign reasons. For example, con artists are bery good at evoking trust, and they probably unconsciously use tactics such as eye contact and gentle touches on the arm that evoke the oxytocin response.

Not to be sexist, but another example is a man who uses "romantic" gestures to get a women to have sex with him when he has no interest in a relationship.

My point is that we all consciously or unconsciously evoke the oxytocin response in daily life.

Maybe this Liquid Trust thing will make us more aware of times when our hormonal responses overcome our rational ones.